Show # 258 — Prof. Paul Ringel on commercializing childhood — posted

I’m pleased to post show # 258, June 24, my interview with Prof. Paul Ringel of High Point University, author of Commercializing Childhood. Paul’s study may seem superficially beyond Hearsay Culture’s scope, until one considers the role of marketing, especially to children, on the Internet. Paul’s book frames part of this heretofore-unknown marketing history by focusing on early American efforts to create children’s magazines. As a historian, Paul explores the motivations for creating such magazines, as well as their successes. In our interview, we discussed this history and how we might think about today’s technologically-enhanced efforts to capture children’s eyeballs. I greatly enjoyed this discussion with my friend Paul, and hope that you find it enlightening!

Postscript: Look for the Fall 2016 quarter schedule in August, which begins in September 2016. Have a great rest of the summer!

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